Leadfront_Anton

Anton Nordström

Martech Consultant & Braze Platform Lead

Who are you?

I have been working at Leadfront since the fall of 2020 and have been working with platforms such as Braze, Account engagement (Pardot) and Upsales. In my role, I find it exciting to tackle a common challenge - how companies can build effective communication from the data they have. Because it's one thing to say you're data-driven, another to live up to it.

Why did you choose Leadfront?

A big reason is that expertise is mixed with warm people. It's a mix that not only makes it a nice place to work - but also elevates our skills beyond what we individually know. Ultimately, it’s something that brings real value to our clients.

If you could choose another decade to grow up in, which would you choose?

The 60s. In a short time, a lot happened.

One thing I can't live without is ....

Sounds like a horrible cliché but family and friends. Definitely!

Certifications & Education
  • Marketing program at Linnaeus University

  • Salesforce Account engagement (Pardot) Specialist

  • Hubspot Marketing Software certified

  • Braze Digital Strategiest

 

With Anton's help and expertise, we were able to further develop our customer journey and campaign work with a methodical and insight-based approach.

 

- Anna Chachalatos at Aftonbladet, Head of CXM Subscription Sweden